Standardized Agency Job Descriptions

This packet gives you job descriptions for twenty-eight roles at US digital agencies, and you can copy each one into your own job posting with one click. Each description sets out what agencies ask of the role, with fields for the details of your own agency.

One HTML file · Published November 2026

What's inside

• Job descriptions for twenty-eight roles, from account coordinator to creative director, grouped into seven sections: account management, marketing, developers, designers, business development and sales, project managers, and operations.
• For each role, a role summary, responsibilities, requirements, and preferred qualifications, each with its own Copy button, and a Copy description button that copies all four with the reporting line.
• Fields for the bracketed text in each description, such as the services your agency provides. The description updates as you type, and details about your agency carry over to every other role that asks for them.
• For most roles, a list headed "Some agencies also ask this role to" includes duties some agencies include and others leave out, so you can add the ones that match how your agency works.
• For some roles, notes on the changes agencies usually make for a junior, senior, lead or director hire, or for a marketing, development or blended agency. The account manager also has a note for public relations and communications agencies.
  

Methodology

We built these descriptions from direct agency examples and our research on what these roles typically include.

About Promethean Research

Promethean Research has tracked the digital agency industry since 2015. We publish annual benchmark reports and operating playbooks used by agency leaders to make decisions on growth, pricing, staffing, and operating models.